15. August 2018 | Press release

Up-to-date in the technology of digital printing 

The label manufacturer Robos invests in a HP Indigo WS6900 

The company Robos has decided for the purchase of a digital printing machine of the latest generation. This allows for a production at the technically highest level. Robos now has two digital printing machines with an integrated primer station. This way the material portfolio expands enormously. By this acquisition Robos can react to customers’ wishes even faster and more flexible.

Oriented towards the market

The digital printing enables the production of labels in any print run in an easy, productive and profitable way. Brand manufacturers must constantly adjust to the brand trends and to the changing consumer behavior and react with corresponding products and labeling solutions. This is why it is very important that labels and packaging can be produced fast and in flexible circulation to meet customers’ needs.

The advantages convince

The WS6900 by Hewlett Packard is capable of printing an extensive range of materials. Among those are plastic and paper substrates in different thicknesses. Ecologically certified substrates like environmentally friendly primers, lacquers and adhesives can be applied as well.

The high-quality inks and the extended color specter offer many new possibilities and an added value for the customers. Silver and fluorescent pink belong hereto – a premium white provides a white with a silkscreen-alike opacity in a single run.

For the brand protection several safety features are available. These include track&trace solutions, micro texts and invisible safety inks. They all can be printed in a single step with one printing machine.

About Robos

The company Robos is located in Kornwestheim near Stuttgart and has almost 100 employees. The label printing company already produces with two HP Indigo digital printing machines and becomes even more efficient due to the new acquisition. The Indigo WS6900 by HP combines reliability with production efficiency and delivers an excellent printing quality. The machine can be integrated in the existing ESKO production line, which was an important precondition for the investment.The company Robos has decided for the purchase of a digital printing machine of the latest generation. This allows for a production at the technically highest level. Robos now has two digital printing machines with an integrated primer station. This way the material portfolio expands enormously. By this acquisition Robos can react to customers’ wishes even faster and more flexible.

Oriented towards the market

The digital printing enables the production of labels in any print run in an easy, productive and profitable way. Brand manufacturers must constantly adjust to the brand trends and to the changing consumer behavior and react with corresponding products and labeling solutions. This is why it is very important that labels and packaging can be produced fast and in flexible circulation to meet customers’ needs.

The advantages convince

The WS6900 by Hewlett Packard is capable of printing an extensive range of materials. Among those are plastic and paper substrates in different thicknesses. Ecologically certified substrates like environmentally friendly primers, lacquers and adhesives can be applied as well.

The high-quality inks and the extended color specter offer many new possibilities and an added value for the customers. Silver and fluorescent pink belong hereto – a premium white provides a white with a silkscreen-alike opacity in a single run.

For the brand protection several safety features are available. These include track&trace solutions, micro texts and invisible safety inks. They all can be printed in a single step with one printing machine.

About Robos

The company Robos is located in Kornwestheim near Stuttgart and has almost 100 employees. The label printing company already produces with two HP Indigo digital printing machines and becomes even more efficient due to the new acquisition. The Indigo WS6900 by HP combines reliability with production efficiency and delivers an excellent printing quality. The machine can be integrated in the existing ESKO production line, which was an important precondition for the investment.